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	<title>B2B Presence &#187; Derek Jenkins</title>
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	<description>The Business of Building Business Communities</description>
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		<title>Are Virtual Events The Answer?</title>
		<link>https://b2bpresence.com/blog/2009/03/are-virtual-events-the-answer/</link>
		<comments>https://b2bpresence.com/blog/2009/03/are-virtual-events-the-answer/#comments</comments>
		<pubDate>Thu, 19 Mar 2009 03:26:50 +0000</pubDate>
		<dc:creator><![CDATA[Derek Jenkins]]></dc:creator>
				<category><![CDATA[New Models]]></category>
		<category><![CDATA[virtual events]]></category>
		<category><![CDATA[webcasting]]></category>

		<guid isPermaLink="false">http://b2bpresence.com/?p=149</guid>
		<description><![CDATA[I have been working in the events and media space for close to 15 years and would consider myself a “hard-core” face-to-face events supporter but over the past two years I have had to acknowledge that virtual events are a platform that I need to embrace and learn about. So I get asked question all [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://b2bpresence.com/blog/wp-content/uploads/2009/03/virtual.jpg"><img class="alignleft size-full wp-image-150" src="http://b2bpresence.com/blog/wp-content/uploads/2009/03/virtual.jpg" alt="" width="42" height="42" /></a>I have been working in the events and media space for close to 15 years and would consider myself a “hard-core” face-to-face events supporter but over the past two years I have had to acknowledge that virtual events are a platform that I need to embrace and learn about. So I get asked question all the time by experts in the events industry: “Do you think virtual events are the answer? Are they going to replace face-to-face events?&#8221; (no way&#8211;never), &#8220;Are they going to add excitement back to the events space?&#8221; (maybe), &#8220;Are they going to a major part of advertisers budgets? (maybe).</p>
<p>Obviously, no one knows the answer to those questions except for the first one. It is evident that in-person events will never go away. Yes, they will go through cycles and events that don’t remain relevant will struggle or go away but nothing can replace the handshake and the in-person relationship building&#8211;not the online communication and interaction of a virtual event, not the virtual business card exchange (who made that up?), not the online chat <span id="more-149"></span>room networking, nothing&#8211;it is just not personal enough and does not build a relationship in the same way.</p>
<p>In my opinion virtual events are great lead generation tools for sponsors and great educational programs for people who can’t attend in-person events, but I see them as really just the next generation of webcasting. So, if they have the opportunity to replace anything it will be the traditional webcast and not the in-person event. I can be contacted at <a href="djenkins22@comcast.net">djenkins22@comcast.net</a>.</p>
<p><a title="View public profile" name="webProfileURL" href="http://www.linkedin.com/in/derekjenkins"><span style="#003399;">http://www.linkedin.com/in/derekjenkins</span></a></p>
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