Posts Tagged ‘William Gates’

TED: A Lesson in Content

February 6th, 2009 No comments

The TED conference is taking place right now. You can get most of the content online, including this 18 minute presentation by Bill Gates on his philanthropy, wherein he releases a jar of mosquitoes on his audience. I watch a lot of TED presentations because they epitomize the best of what can be done in a live presentation, and they remind me of why meetings can be important. Read Virginia Heffernan’s Confessions of a TED Addict. When you plan your event imagine what it would take to get this kind of reaction from attendees. Never forget the 80/20 rule for events: matter what your presentation platform, content determines 80% of your success.